Lalamentik, P.N. and Nursalin, K.K. 2025. The Effect Of Personalized Content Recommendations And Price Personalization On Consumer Loyalty Of Streaming Services. Jurnal Sosial, Ekonomi dan Humaniora. 4, 1 (Jun. 2025), 34–51. DOI:https://doi.org/10.56244/sosiera.v4i1.925.