Evangelique, Michaella, Grace Theodora Sutanto, and Fernando Mulia. 2025. “DIGITAL EMPOWERMENT AND PRODUCT INNOVATION FOR MSME COMPETITIVENESS: A CASE STUDY OF RANTING AYA”. MANNERS (Management and Entrepreneurship Journal) 8 (1):23-29. https://jurnal.unnur.ac.id/index.php/manners/article/view/972.